HELLO LED privacy policy
HELLO LED (the “company”) complies with applicable privacy laws, including the Personal Information Protection Act of Korea. This policy applies from 21 September 2026. If the law or this policy changes, the company will announce the change in the app at least 7 days before it takes effect.
1. Why personal information is processed
The company processes personal information for the purposes below and will not use it for other purposes. If a purpose changes, the company will ask for consent first. a. Providing the app: LED messages, favorites, clock, countdown, timer, and photo-to-dot conversion b. Advertising: personalized and non-personalized ads that support the free service c. Website measurement, from 3 November 2026: pages visited, language, store-button clicks, and whether the on-page preview was used. Text typed into the preview is not collected. d. App measurement, from 3 November 2026: screen name, app language, device information, and approximate location. LED message text and photos are not sent.
2. How long personal information is kept
The company does not store your personal information on its servers. Messages, colors, fonts, favorites, and ad-consent status stay in storage on your device and are removed when you delete the app. Information an advertising SDK collects, such as an advertising identifier, follows that provider policy. The company does not keep it on a separate server. Website visit statistics are processed by Google Analytics and are not stored on the company's servers. Web event data is kept for 14 months. App usage is processed by Google Analytics and is not stored on the company's servers. App event data is kept for 14 months.
3. Sharing with third parties
The company does not provide your personal information to outside parties. An advertising partner may still process device information in order to show ads. a. Recipient: Google LLC (Google AdMob) b. Basis and purpose: your consent, and personalized or non-personalized ads c. Items: advertising ID, device information, approximate location, and app interaction data d. How long the recipient keeps it: as described in the Google privacy policy
4. Processors
The company may entrust processing as follows so the service can run. a. Work entrusted: delivering ads and measuring ad performance b. Processor: Google LLC (Google AdMob) c. Work entrusted: measuring visits to the official website d. Processor: Google LLC (Google Analytics) Website measurement includes the page visited, approximate location, device and browser information, store clicks, and whether the preview was used. It does not include preview text or ads personalization signals. e. Work entrusted: measuring app usage f. Processor: Google LLC (Google Analytics) The app sends the screen name, app language, device information, and approximate location. It does not send LED message text, photos, or ads personalization signals. The contract requires compliance with privacy law, prohibits providing the information to another party, and states who is responsible. The company keeps that contract electronically. If the processor changes, the company will announce it and update this policy.
5. Your rights and how to use them
You may exercise the following rights. a. Ask to access, correct, or delete personal information b. Ask the company to stop processing it c. Withdraw consent in the system privacy or ad settings, or when the app shows the ad-consent form again You can block the website analytics cookie in your browser settings. Send a request to the contact below. The company will act without delay.
6. Items that are processed
a. Required: none (there is no sign-up and no server account) b. Optional: favorite messages, board settings stored on the device, an advertising identifier from the ad SDK, and photos processed on the device when you convert an image c. Website: page visited, approximate location, device and browser information, store clicks, and whether the preview was used (not the text typed) d. App: screen name, app language, device information, and approximate location (not LED message text or photos)
7. How personal information is deleted
When the retention period ends, the purpose is achieved, or the information is no longer needed, the company deletes it without delay. a. Procedure: deleting the app, or deleting favorites and settings, removes the data on the device. b. Method: electronic files are deleted so they cannot be restored.
8. How personal information is protected
The company takes the following steps. a. Messages and settings stay on the device and are not sent to a server b. When an ad SDK is used, the company relies on that provider security practices c. The app asks only for the permissions it needs, such as photo library access when you pick a photo
9. Where to get help
You may ask the Korea Internet & Security Agency (KISA) Personal Information Infringement Report Center, and the bodies below, for dispute resolution or advice. - KISA report center: 118 (no area code) - Personal Information Dispute Mediation Committee: 1833-6972 - Supreme Prosecutors Office Cyber Investigation Division: 1301 - Korean National Police Agency Cyber Bureau: 182
10. Privacy contact
a. Privacy officer: 요담 (Yodam) b. Contact: 요담 (Yodam) Email: helloled@yodams.com
HELLO LED is an app made by 요담 (Yodam).